AdidasxSync Competition
Adidas Mural Illustrating Vibrant Characters
The artwork juxtaposition is expressing UNLOCK MORE OF WHAT YOU LOVE. Illustrating empowering Adidas sports characters that push boundaries. And touches each one who loves those sports. And enjoying training wearing Adidas.
Using lively and vibrant colors to attract people from faaaar away and get them to join the adiclub. A structured dynamic composition that integrates the Adidas mark with geometric shapes that carry each character.
On the other side, illustrated bold “impossible is nothing” to trigger the viewer's attention and match the look and feel of the theme. With creative and innovative shapes that support the slogan and the artwork.